by John Ainsworth | Aug 18, 2010 | Support
Our customers often ask us what ‘open rate’ means, and whether the open rate they are getting is any good or not. We’ve put together the following guide to open rates, which you will now also find in the help section of your account. What is an open...
by John Ainsworth | Jun 28, 2010 | Support
We’ve put together a series of educational tips on how you can use Make Sport Fun services to increase participation in sport and activity. To get a series of ideas by email sign up below. Online Form – Make Sport Fun – how we can...
by John Ainsworth | Feb 26, 2010 | Support
sportEX health is a quarterly magazine targeted at individuals working in the promotion of physical activity for health. sportEX health is particularly appropriate for: Physical activity health promotion specialists working in PCTs and local authorities Sports...
by John Ainsworth | Jan 27, 2010 | How to, Research, Support
Volunteers are clearly motivated by something other than pay. Understanding those motivations can help organisations to make the most of their volunteer resource. (NZIER, NZ) Read more
by John Ainsworth | Oct 29, 2009 | How to, Promotingactivity.com, Resources, Support
I’ve said it before – and I imagine I’ll say it again – Sport England’s segmentation work is fantastically useful for understanding your audience, what they want, why they want it, when they want it, how to tell them about it. When I was...
by John Ainsworth | Oct 20, 2009 | Social marketing, Support
Here’s a great case study of the popular element of making something fun, easy and popular. Of course you have your own moral code, of course you do, your own sense of right and wrong, just as MPs do. So imagine you park your bike in a bike-shed. A sign says: no...
