by John Ainsworth | Feb 13, 2018 | How to
Do you want to make your marketing 10x as effective? Depending on what you’re doing at the moment, this might be possible.There are a few thing absolutely crucial in order to be able to really up the effectiveness of your marketing.One is the 2-step...
by John Ainsworth | Jul 8, 2017 | How to
In the past year we ran 2 campaigns that engaged over 1500 inactive women between them. Facebook Ads was the main tool we used for this, so I’ve explained here why Facebook Ads is so effective for engaging women. We can reach most women through Facebook 67.7% of...
by John Ainsworth | May 5, 2017 | How to
Facebook Lead Ads makes it easy for people to register Facebook Lead Ads is a new option in Facebook Ads that makes it easy for people to register their interests. The way Lead Ads works is that people just have to click sign up, and they’re shown a pop up form on...
by John Ainsworth | May 5, 2017 | How to
If you run Walking for Health groups and have spaces available you can fill them up by running a Facebook Ad campaign. You can even target women aged 55+ from deprived areas, which will help you hit your targets for reaching inactive people from hard-to-reach groups....
by John Ainsworth | Mar 20, 2017 | How to
According to a study by computer scientists at Columbia University and the French National Institute, 59% of people actually never read more than the headline of a Facebook post before sharing or liking it. If you take into account that, on average, we’re surrounded...
by John Ainsworth | Feb 22, 2017 | How to
As you’ve probably heard – the new This Girl Can campaign launches this Friday. Sport England have conducted more research, developed new insights, taken new pictures and made a new film. The new film will be on TV from Friday, and will also be shared on...