The Community Sport Activation Fund is a £40 million Lottery revenue fund developed to support grassroots activity at a very local level. It’s managed by Sport England, and they don’t prescribe how projects are delivered, but instead invest in what works best in different areas, based on local evidence. Projects can be for up to three years [...] Read more »
What we do
I sometimes get asked what we do at Make Sport Fun. And the answer is quite simple. We run marketing campaigns and marketing training for sport and activity. Of course that’s a summary for lots of different services that we offer: insight work into how best to market to different segments writing marketing plans design writing [...] Read more »
Creating Connections across health, fitness, sport and leisure
FIA FLAME Conference, 13 July 2011 The Fitness Industry Association’s annual conference is back and this year they will be focussing on “Creating Connections – The key to our future”. The proliferation of social technology means that we live in an increasingly connected world, a world where consumers expect their suppliers to be transparent, accessible [...] Read more »
FREE marketing training for personal trainers
Are you a personal trainer? Or do you know any personal trainers who would appreciate some free marketing training? This free 1-hour teleseminar will help Personal Trainers to: get more personal training clients learn the tips and tricks used by sports and activity organisations to market themselves learn about free activity marketing resources they can [...] Read more »
Social media marketing workshop
This step-by-step workshop explains how to use social media like Facebook, Twitter, YouTube, Flickr and blogs to get people active. It teaches: how social media differs from traditional marketing and why it’s growing so fast 5 golden rules for effective social media communication 5 key social media tools and where they are best used – [...] Read more »
How to write effective marketing materials
You should make your marketing materials, your flyers, posters and leaflets work hard for you. They can save you lots of effort and time by getting people to turn up to your activity taster sessions or getting people to sign up for your marketing list. To help you with this we’ve turned our popular “How [...] Read more »
Now available for free online – Top 10 ways to increase participation seminar
The response to our free “Top 10 ways to increase participation seminar” has been great. We’ve run 6 full seminars already, and have got another 2 booked up. And we’ve had really good feedback from everyone who’s come (you can see a few of the testimonials at the bottom of this page – http://www.makesportfun.com/about-us/testimonials/). However [...] Read more »
Good Practice usage of Social Networking by ASA Clubs and Club Members
There has been a growing awareness in sport of the increasing communication by adults and young people on the rapidly developing social networking sites and how this media has become a feature of social communication. There are risks associated with these developments, and the ASA has identified a number of issues that have led to [...] Read more »
Learn the top 10 ways to increase participation
Would you like to know how dozens of organisations are increasing participation by running campaigns based on the latest research? Have you ever wanted to know how to run an effective activity marketing campaign? Would you like to know what the National Social Marketing Centre says you must do when running a social marketing campaign? [...] Read more »
8 criteria for an activity marketing campaign
The National Social Marketing Centre have drawn up a list of the 8 criteria to look for in an intervention to determine whether it is consistent with social marketing. They have been developed to help strengthen the use of effective social marketing approaches. They were developed following a two year independent review in 2006 which [...] Read more »