The brief
British Orienteering wanted to help local orienteering clubs improve their PR work. They didn’t have the budget or time to work one-one with all clubs, so wanted to be able to provide support via their website.
Our response to the brief
We used our experience in running PR for local sport, researched other work that had been done and worked with our PR writer to produce a set of resources, how-to guides and templates.
Result
British Orienteering used this to form a part of their “increasing participation” website section.
http://www.britishorienteering.org.uk/increasing-participation/generatingpr.php
