by John Ainsworth | Jun 17, 2011 | Online marketing
Moments ago we took the wrapping paper off an amazing new email marketing tool feature called Worldview. It’s an entirely new way to see the results of your email campaigns, it’s totally addictive, and I think you’re going to love it. What is...
by John Ainsworth | Nov 3, 2009 | How to, Online marketing, Resources
Google analytics is a free web analytics package, and it’s also a fantastic one. It can show you how many people are visiting your website, where they’re from, how long they’re on your site for and much more. This can help you to understand what parts of your site to...
by John Ainsworth | Nov 3, 2009 | How to, Online marketing
Facebook, Twitter, LinkedIn. Do you feel you should be using all these social media networks to promote activity, but can’t find the time? Well there’s a great little web service called ping.fm which I’ve started using recently. It allows you to update your status on...
by John Ainsworth | Oct 20, 2009 | How to, Online marketing
If you enter your club/ facility into Google Maps directory then you can appear top for certain Google searches. This is free and easy to do. This can make you appear top for location-specific searches. For instance if you put in Kung Fu NW6 2NR then the top result is...
by John Ainsworth | Aug 6, 2009 | Online marketing, Resources
The FA has launched a brand new film to inspire players to join a club and be a part of the nation’s favourite game. Its designed to encourage people to get up out of their seat and get involved in eleven-a-side football. You can see the video embedded below or...
by John Ainsworth | Feb 6, 2009 | How to, Online marketing, Resources
One good trick for getting people to use your sport’s group’s website is to add interactive materials for visitors. One of the best ways to do this is to create a YouTube channel and upload video tutorials, short shows, commercials or other videos. Research predicts...
